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DOWNLOAD: (Revised) Verbal Packaging For Equipment

This list was put together from the "Hour of Sales Power" weekly sales meeting participants. This document illustrate some ideas on how to "re-package" the typical trade jargon descriptions of a product or service to make it sound more valuable to the buyer. Add your own unique descriptions to the list to create more. This has been recently updated to reflect the newest ideas . . . (to read the remainder of this article, please log in below.)
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