I hear a lot of people claiming that plumbers, hvac contractors and electricians that over-advertise their services must not be good if they always need new clients. After all, if you were a great contracting business wouldn’t people just call you based on your great reputation? Why do you have to scream from the rafters about how great your service is? One plumber on a message board called the PlumbingZone.com said, “If your company is so good, why do you have to advertise like Coca Cola on crack?”
I have heard lots of plumbers, hvac techs and electricians complain about their boss telling them to “upsell” clients when they go on a job. In fact, this is probably to number one misconception about great service. Most of the people in the field feel that good service is just taking care of the problem and not “upselling” the client. They don’t want to come off as a “used car salesman.”
The following article was written by one of my blogging heroes Leo Babauta at www.zenhabits.net -
One of the best changes I’ve made to help me be happier is learning to see judging other people as a red flag.
Now, I’m not going to pretend I don’t ever judge other people — I think it’s either a built-in method all humans have, or something we develop because of built-in methods. We all judge people, and I’m not an exception.
I came across this exciting program which is being presented by one of my great friends Ellen Rohr who specializes in planning for success in your business and knowing your financial numbers. The online program features many well known experts that will help you do a “Business Makeover” that will help you take it to the next level. I have many clients who use Ellen as a sounding board to make sure they are headed the right direction. I fully endorse this program to help you get new ideas and fresh energy to help you thrive. To join this program go to www.businessmakeover2014.com and sign up..
The Undisciplined Manager Will Not Get Results
As a manager of your service or sales team have you ever give in to anger by raising your voice or even worse screaming at your team? To gratify yourself by giving into your impulses and allowing someone to get you angry shows your lack of discipline as a manager. Your team will use this weakness against you. It is the proverbial crack in your armor. If they know how to push your buttons and get you angry, they are able to achieve a pretty high level of control over you. Essentially you give your team the power to manipulate you as a leader.
We are looking for a few good men (or women) to be awarded “Service Tech Of the Year 2013″ by Contractorselling.com. The winner will be interviewed at our Sales, Profit and Marketing Summit being held March 5-7, 2014 in San Antonio, TX for a segment called “Ask a Million Dollar Service Tech.”
For your peace of mind, we will not be doing any pre-event promotion of this event with your technician’s name or company name, or any advertising with their name on it what-so-ever. The only time their name will come up will be at the SPM 2014 event while they are being interviewed by me personally. We understand this can be a touchy subject and wanted to ease your mind.
Here’s what they get…
- Free admission to SPM Summit 2014
- Round trip airfare and hotel accommodations for the 3 nights
- One admission to Total Immersion Sales Summit
- Love and admiration from their peers
Here’s what you get…
- Two free tickets to attend SPM Summit 2014
- One admission to attend Total Immersion Sales Summit
- Lifetime of love and admiration from your employees for the training
If you are interested in entering please submit to us your top technician’s name and revenues from January 1st – November 30th, 2013 by December 6th, 8 PM EST to firstname.lastname@example.org along with your phone contact number so we can call and talk to you about the tech you are nominating.
These Service Techs must have…
- high revenues
- a willingness to help others
- team spirit
- a pure motive selling philosophy
We hope you to see you, or your techs name on the list of nominees to win this prestigious award.
with warm regards,
“Hunker In The Bunker 2014”
As 2014 draws closer we have been asked by popular demand to hold a business planning workshop for Virtual Coaching clients like you so that you can have clarity and focus that allows you to execute your vision next year. Inspired by your requests, we are inviting a limited group of coaching members to the “Happiest City In the World” San Luis Obispo, California for a signature 2014 planning event.
This Time PLAN For Success
You’ve heard me say many times, “If you fail to plan then plan to fail.” Going into 2014 why not find all the people, places and strategies that need to change in order to reach your growth goals for next year? This event will do exactly that. Each attendee will leave with a blueprint and vision to bring home and implement in 2014.
Here Is What We Will Do Together
- Create a 2014 Goal – A financial improvement goal for next year
- Identify Internal Needs – New people, environments and things you’ll need
- A Rolling Budget – Month-to-month budget for 2014 taking into account seasonality
- Identify Field Goals – The people needed to sell and do the work to hit your numbers
- A monthly timeline – Know which item to implement and when for 2014
This Is a Workshop NOT a Lecture
This is not lecture based training – We will identify best practices of our successful Total Immersion Companies and allow you to choose the ideas and innovations that are suited to your individual needs.
We Document The Plan With You
We will be fully staffed at this two-day event to DOCUMENT YOUR PLAN WITH YOU so you can just make your choices and leave the workshop with a FINISHED WRITTEN BUSINESS PLAN FOR 2014. We will have an all-star line up of Julie Crisara, Colette Bermingham, Danielle Clay, Edwina Clay along with Joe Crisara & Doug Clay there at the meeting to assist and help you document your custom 2014 business plan. If you know us, you know that we will let no one leave without a written plan.
Info On “Hunker In The Bunker”
WHEN: Wednesday December 4th, Thursday December 5th & Friday December 6th, 2013
WHERE: San Luis Obispo, California – Embassy Suites Hotel, 333 Madonna Rd, San Luis Obispo, CA 93405 (805) 549-0800
HOW ELSE: You can also call or text any one of our team members if you have their cell number and they will sign you up ask well.
INVESTMENT: $2,997 – The investment is for the first person from a company & $500 for each additional person who wants to attend from same company. Hotel rooms are extra. Breakfast and lunch will be provided each day.
We Did This For YOU
Obviously, we have enough things to do as the year closes. This is how important we think this event is. We want you to plan to create a major positive impact for next year. To eliminate the frustrations and run your business the way you’ve always dreamed of.
Please join our team and let us help you plan for your success in 2014. YES I am telling to to do it now before you begin next year.